SMART Software Integrations

When it comes to the viewability of branding campaigns, the benchmark reports from Meetrics are used as the reference point in the online sector. Meetrics publishes an overview with the most important key figures and developments quarterly. Meetrics is the leading European provider of ad verification. We calculate the current success rate of your digital branding campaign, and help you to increase it. Use Viewability Check to see how visible your branding campaign is. Use Audience Verification to determine if the targeted audience is relevant for your advert. Use Ad Fraud Prevention to identify and prevent suspicious, fraudulent behaviour. Use Brand Safety to check if the environments in which your ad appears in conform to your brand. Meetrics measures the visibility of display and video ads and calculates the viewability for each individual impression. All KPIs from the campaign can be viewed in the Meetrics Dashboard and as Excel reports at any time.