Best Government Display Advertising Software
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Compare the Top Government Display Advertising Software as of May 2025
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What is Government Display Advertising Software?
Display advertising software is a platform that helps businesses create, manage, and optimize digital display ad campaigns across various websites, apps, and ad networks. These tools enable advertisers to design visually compelling ads, target specific audiences, and track the performance of their campaigns in real time. Display advertising software often integrates with demand-side platforms (DSPs), supply-side platforms (SSPs), and ad exchanges, allowing for programmatic buying and selling of ad space. It includes features like A/B testing, creative management, and performance analytics to ensure the ads are delivering maximum return on investment (ROI). By providing tools for both targeting and optimization, display advertising software helps advertisers increase visibility, engagement, and conversions through banner ads, rich media, and other formats. Compare and read user reviews of the best Government Display Advertising software currently available using the table below. This list is updated regularly.
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1
Kevel
Kevel
Kevel (previously Adzerk) gives you the APIs needed to quickly build your own fully-customized ad server for sponsored listings, internal promotions, native ads, and more – so you can take back the Internet and drive more online revenue. Our award-winning platform handles over three billion API requests each day, and it’s helped industry leaders like Yelp and Ticketmaster shorten their build times by more than 90%. -
2
PropellerAds
PropellerAds
PropellerAds is a multisource advertising platform providing access to unique traffic sources and AI-based ad-serving/optimization tools for media buyers, agencies, brand owners, and affiliate marketers. The main platform’s benefits are: - Multiple exclusive traffic sources in a single advertiser’s account - Exceptional traffic quality and purity ensured by the latest anti-fraud software - Demographic and Interests Targeting for Push ads - In-Page Push – a traffic type that allows you to target iOS and Mac devices - Direct Click traffic for Popunder campaigns that might boost your CR up to 120 times - CPA Goal – a new-generation optimization tool that ensures your campaign will reach the conversion price you set with no effort on your part - Precise statistics and A/B testing tools The company is also a member IAB Europe and has a ISO/IEC 27001 Safety Certificate.Starting Price: $100/min deposit -
3
Scaleo
Scaleo
Scaleo is a fast-growing affiliate marketing software tailored for iGaming operators, affiliate networks and media buying teams. It brings all your performance and partnership channels into a single unified dashboard, allowing for detailed analysis and data-driven decisions to boost ROI. Best-in-Class Solution Scaleo offers a user-friendly platform that is praised for its seamless experience, high customisability and cutting-edge technology, making it the top choice for affiliate software. Unparalleled Customer Support Each client is assigned a dedicated Customer Success Manager. With an average response time of 2 minutes and a 95% satisfaction rate, your success is our priority. Relentless innovation We regularly collaborate with our customers to push boundaries, solve challenges and develop future-proof, innovative solutions.Starting Price: $1400.00/month -
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Social Display
Social Display
Create, manage, and distribute social display ads in one place. Use Social Display Ads creative management platform to convert your high-performing social media posts into innovative banner ads in minutes. Social Display Ads enhance the power of Social Media content via programmatic advertising. Reimagine your Social Media posts into banner advertisements. It allows brands to reuse their popular social media posts resulting in better interactions without having to create new content. It shows your content is being shared, liked, and commented on by real people. Audiences are more likely to engage with content they recognize, especially when it's a social media post. -
5
Google Ad Manager
Google
Introducing Google Ad Manager. Google Ad Manager (formerly DoubleClick for Publishers) is a complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Get the most value for every impression, deliver better experiences, and manage your entire ads business from one easy-to-use, integrated platform. A lot of digital advertising products were created without considering the user’s experience. We believe you must lead with the user, which in turn delivers greater results for the marketer. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses. Take a look at our solutions and find the right fit for you. Ad Manager offers powerful tools tailored to the needs of growing businesses. Take a look at our solutions and choose the one that suits you best. -
6
AdCreative.ai
AdCreative.ai
AdCreative.ai is the #1 most-used AI tool for advertising! Generate ROI-focused ad creatives, videos, product photoshoots and texts that outperform your competitors with ease. AdCreative.ai allows you to create hundreds of conversion-focused ad creatives, texts, and audiences in seconds, using its unique artificial intelligence models. This enables you to test more options and find more winning strategies. AdCreative.ai is the only generative AI specifically designed for advertisers, generating conversion-focused ad assets that truly deliver results. Create all the assets you need, such as creatives, texts, audiences, reports, and more, in one place! One of the newest features of AdCreative.ai, "Competitor Insights AI," is going absolutely viral! See the best-performing ads from your competitors, derive inspiration, and generate even better ads in seconds. Introducing our latest innovations: Product Photoshoot: Transform your product photos into professional shootsStarting Price: $29 per month -
7
Google Ads
Google
Grow your business with Google Ads. Get in front of customers when they’re searching for businesses like yours on Google Search and Maps. Only pay for results, like clicks to your website or calls to your business. Show up when people search for what you offer. Google is where people search for what to do, where to go, and what to buy. Your digital ads can appear on Google at the very moment someone is looking for products or services like yours. Whether they’re on desktop or mobile, a well-timed ad can turn people into valuable customers. Grow online sales, bookings, or mailing list signups with online ads that direct people to your website. Increase customer calls with ads that feature your phone number and a click-to-call button. Get more customers in the door with business ads that help people find your company on the map. -
8
CIENCE GO Digital
CIENCE
GO Digital is a Demand Side Platform with your ideal audiences built in. We help you better reach B2B targets with your ads. See what B2B advertising quality and ad options can do to grow your pipeline. You can potentially target millions of business users using 100+ B2B filters such as title, industry, company size, and technologies used. Watch engagement increase with better targeting. All your Campaigns can be designed for specific personas. Lots of configurable options, and industry-leading data accuracy. Bidder-as-a-Service enables sophisticated marketers access to a highly customizable RTB (real-time bidding) cloud platform. All the bid options you want, none of the overhead and complexity. Same-day deployments for a custom bid environment. Deploy the CIENCE tracking pixel and take your ads, remarketing/retargeting, and follow-up to the next level. It’s turnkey — all in the same platform.Starting Price: $2000/mo media spend -
9
Airtory
Airtory
Airtory is a Creative Management Platform that allows advertisers to build high-performing and engaging rich media display ads within minutes. Engage your prospects, ensure better and higher ROI, and improve brand engagement with Airtory's easy-to-build rich media ads! We have 500+ templates across desktop, mobile, native, and interactive video (although we can build bespoke templates for only you to use, or we've found a way to ingest ads built in Google Web Designer and run them as Airtory tags, for those very custom one-offs). These can easily be implemented across DSPs or on direct publishers. Last but not least, Airtory has additional features that can elevate your Rich Media campaigns to the next level. Create hyper-personal ads with Airtory’s DCO suite or leverage our Landing Page Builder to incorporate it as an offering in your next campaign. In short, we are a faster, cheaper, easier, and more nimble provider within the ad creation/monetization vertical. -
10
AdMaven
AdMaven
We offer advertisers high quality direct traffic to maximize their ROI and reach, while providing publishers highly performing ads to better monetize their web pages. Total flexibility, we support all ads formats, for every user, on any device, globally. We provide high quality Direct Traffic for any country you wish to address. Our platform is built for campaign optimization to get the desired ROI for Advertisers and high revenues for Publishers. You can count on our dedicated support team to provide you solutions around the clock to ensure you will reach your performance and revenue goals. We provide Publishers with an amazing ECPM and high revenue while maintaining great user experience. We achieve it by utilizing our proprietary optimization tools together with our vast number of direct advertisers. From native push notifications to full-screen ads, our ad placements are easy to implement. 5 minutes and you are set up to go live and start monetizing your valuable traffic. -
11
Amazon Ads
Amazon
Amazon Ads helps grow businesses and brands of all sizes. Whether you’re looking to drive brand awareness, consideration of your product, brand, or service, drive purchases, or increase loyalty, we’ll give you the tools to find the right advertising solution to help drive measurable outcomes. We'll help you get started with an introduction to the benefits of digital advertising, Amazon Ads' product offerings, a guide to setting advertising goals, and a glossary of common industry terminology. The always-on digital environment has opened up new ways for customers to discover, browse, and shop for products and brands. Digital ads can be any combination of text, image, or video, and appear everywhere from websites to social media and streaming content. Digital advertising offers several advantages: -
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Facebook Ads
Meta
Reach out to future customers and fans. You don’t have to be an expert to start advertising on Facebook. Create and run campaigns using simple self-serve tools, and track their performance with easy-to-read reports. More than two billion people use Facebook every month—so no matter what kind of audience you want to reach, you'll find them here. To choose the right ad objective, answer the question “what’s the most important outcome I want from this ad?” It could be sales on your website, downloads of your app or increased brand awareness. Using what you know about the people you want to reach—like age, location and other details—choose the demographics, interests and behaviors that best represent your audience. Next, choose where you want to run your ad—whether that’s on Facebook, Instagram, Messenger, Audience Network, or across them all. In this step, you can also choose to run ads on specific mobile devices. -
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DemandScience
DemandScience
Generate Leads for a Future-Proof Sales and Marketing Funnel DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush -
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AdRoll
AdRoll
We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create awareness and drive high-quality new site traffic. Inspire action across ads, email, and your online store. Unite what you know about your customers with our over 1.2 billion shopper profiles to surface items they’ll love—and buy. Go beyond customer acquisition, and use your customer relationships to drive growth. Increase loyalty—and lifetime value (LTV)—with relevant, personalized cross-channel experiences. -
15
Ad.Plus
Ad.Plus
The complete set of products and ad formats to help you plan, buy, measure, and optimize digital media and customer experiences in one place. We deliver premium inventory to all advertisers to give them maximum visibility. That's because of our powerful campaign delivery technology, our exclusive formats and our top-level support. Premium Video & Display Formats. Tens of high impact ad formats to choose from. InStream (pre-roll) & OutStream video formats. Premium above the fold display formats. Display & Video in-App inventory. Experience our customer-service based consulting approach to discover any missed revenue potential. This might mean new placements, formats, or strategies! Let us manages your ad trafficking, campaign optimization, media planning, and reporting to deliver results with an acute focus on quality & efficiency. Display, video, in-app, and any non-standard format. You name it, we can monetize it. -
16
AdLib DSP
AdLib Media Group
AdLib is the premium DSP for everyone. Reach your audience on the world’s most popular sites, apps, and streaming platforms. No Contracts. No Minimums. Most marketers struggle to access premium programmatic advertising platforms because of high barriers to entry and complexities that demand a lot of your time and resources. AdLib removes those barriers and complexities allowing you to easily set up and launch successful programmatic campaigns at scale across all channels. Why AdLib? Manage More Campaigns, Drive Better Outcomes, And Spend Less Time Doing It All! - A Simple Self Service DSP That Anyone Can Use - No Annual Contracts Or Commitments - Magic Ad Builder For Clean, Modern, & Authentic Ads - 24/7 Access To Transparent & Deep Insights - Always-On Brand, Privacy, & Fraud Controls -
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Adobe Campaign
Adobe
With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want, through email, mobile, offline channels, and more. Improve the speed and scale of every aspect of your marketing campaigns, from creating segments and preparing messages to delivery. Communicating with your customers through multiple marketing channels can work for you or against you. When the different channels aren’t working together, there’s only noise and confusion. When they’re synchronized, they combine to give your customers a powerful and complementary experience with your brand. Today, your brand experience matters more than ever. Your customers are aware of when a business is catering directly to them, or simply throwing some generic experience at them. To add to this challenge, you need to show this understanding of your customer across multiple channels, both online and offline. -
18
Google Marketing Platform
Google
Introducing Google Marketing Platform, a unified advertising and analytics platform for smarter marketing and better results. Easy-to-use tools for small businesses. Get free tools to make the most of your marketing, from site and app analytics to intuitive testing and more. Advanced solutions for large enterprises. Make deeper customer connections to drive better marketing results with a complete set of advertising and analytics solutions. Integrated solutions for every marketer. Whether you’re looking for help with a single project or a bigger, long-term partnership, Google Marketing Platform Partners have the resources and expertise you need to help you achieve more with your marketing. We’re here to support you every step of the way, whether you use a single product or the entire Google Marketing Platform. -
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VDO.AI
VDO.AI
VDO.AI is a video advertising platform that helps web publishers access the power of video content and advertising, boosting their monetization by up to 50%. Video is becoming the dominant form of content consumption on the internet and our platform helps publishers transition to the future. Our proprietary technology platform provides the video player, video streaming, video content and video advertising in an end to end offering to some of the biggest publishers on the internet. Our aim is to integrate the best advertisers with qualified publishers, to enable a high value video advertising ecosystem to thrive. Connecting top publishers with leading advertisers inside a high value video ecosystem. A suite of native video formats that empower web publishers to leverage the power of video advertising by connecting them with leading brands across the globe. Our ad serving technology strives to maximize the ROI on every single impression. -
20
Quantcast
Quantcast
Quantcast is an advertising technology company and the creator of an innovative intelligent audience platform that empowers brands, agencies and publishers to know and grow their audiences online. The Quantcast Platform, powered by Ara™, a patented AI and machine learning engine, delivers automated insights, marketing performance, and results at scale to drive business growth. Our solutions are leveling the playing field for our customers when it comes to effectively reaching audiences online and helping them power a thriving free and open internet for everyone. Headquartered in San Francisco, Quantcast has been serving customers around the world since 2006. -
21
Adobe Advertising Cloud
Adobe
Where programmatic meets media. All media. Adobe has the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale. So the days of siloed media are finally over. Automated media buying with a demand-side platform is the must-have for businesses to move their digital advertising strategy forward. The DSP you choose can give you the advantage that you need to successfully and cost-effectively implement your strategy, accurately forecast and predict outcomes, and give your customer an experience that delights. Adobe Advertising Cloud has been consistently named a Leader in the field by Forrester. See how we can help you become a leader in yours. Visualizing an omni-channel strategy is easier when you have a unified demand-side platform. Adobe Advertising Cloud DSP is the most comprehensive, agnostic platform that gives you access to ad inventory for practically any media and provides all the tools for quality-control, measurement -
22
Confiant
Confiant
Confiant is the cybersecurity leader in detecting and stopping Malvertising attacks. Having built hundreds of integrations directly into the web’s ad tech infrastructure, Confiant has unparalleled visibility to the malware, scams, and fraud serving through ads today. Leveraging our security expertise, we deliver complete control over ads for publishers and ad platforms via standard industry integrations, and for mobile app publishers (through SDK integration). Also remediating quality issues, privacy violations, and mis-categorized ads. In publishing the industry’s leading ad quality benchmark report and mapping the threat actors that use ads-as-an-attack-vector at our Malvertising Attack Matrix, Confiant is leading the charge in protecting users from criminals hijacking the ad tech supply chain. Trusted by customers like Microsoft, Paramount, and Magnite - we keep the Internet safe for everyone. -
23
EZmob
EZmob
EZmob is a self-serve ad network, that enables media buyers, affiliate marketers, app developers, and website owners to maximize their presence and reach their online marketing goals. We enable our advertisers to easily launch premium ad campaigns via Popunder, Push, Banner, and Native ad formats across a global publisher base.Starting Price: $50 per month -
24
Scibids
Scibids Technology
The challenges for marketers looking for efficient brand and sales growth have multiplied as data volumes and the need to respect consumer PII (personally identifiable information) have grown. Only sophisticated AI-powered decisioning technology, engineered for scale, can solve these challenges. Scibids develops AI for marketing, and today offers a solution for addressable paid digital media that creates 30%-70% improvement in KPI performance, even if campaign performance has plateaued and scale stalled. Marketers can no longer consider AI-fueled optimization as optional! Scibids AI is the first of its kind to offer an intelligent layer that plugs directly into demand-side platforms (DSPs) to supercharge campaign optimization. It supports all formats (including standard/rich IAB display, video, native, and audio) and is capable of optimizing towards a large spectrum of KPIs (including custom formulas with various measurement sources). -
25
StackAdapt
StackAdapt
How Agencies Thrive. Discover the self-serve programmatic advertising platform used by North America's most exceptional digital marketers. StackAdapt is not just a Demand-Side Platform (DSP). It is an industry-leading technology and team of individuals that understand the nature of advertising and the agencies that consistently strive to exceed client expectations. Which is why only StackAdapt offers: No Monthly Minimums to align with the seasonality of brands, campaigns, and the market. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. Scale. Inventory sources spanning all channels and devices—not to mention StackAdapt has the largest scale for native advertising in the industry. -
26
Adoric
Adoric Technologies LTD
Since 2014, Adoric Technologies has been helping businesses, both small and big, to optimize their website’s conversions. Though based in Israel, many companies all over the world use Adoric software on their website. Adoric, actually, is a Saas solution. It comes with lots of tools and features to help businesses get the most out of their website traffic. This includes pre-designed opt-in forms for converting visitors into subscribers and customers. Plus an A/B testing tool, a smart analytics tool, product recommendation feature, etc. What’s more, Adoric is Web Accessibility compliant. This means that users can use it to create marketing campaigns that are accessible to the disabled - the blind, deaf, etc. Adoric is free - forever. However, it comes with paid plans tailored for individuals and organizations looking to scale up their businesses. Adoric can be used on WordPress, Shopify, Wix, and any other website platform.Starting Price: Free -
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Fraudlogix
Fraudlogix
Fraudlogix delivers advanced fraud detection and prevention solutions to help businesses maintain traffic quality and protect revenue. Designed for industries like Affiliate Marketing, Ad Tech, E-commerce, Cybersecurity, and Banking, Fraudlogix leverages real-time behavioral intelligence from a global sensor network monitoring over 300 million URLs and apps. The IP Risk API, Fraudlogix's flagship offering, detects bots, proxies, VPNs, and high-risk users with precision. Businesses benefit from real-time fraud insights, ensuring proactive mitigation of threats like invalid traffic (IVT), click fraud, fake registrations, account takeovers, and payment fraud. Key Features Include: Free Tier Access: Up to 5,000 IP lookups monthly at no cost. Seamless Integration: Simple API calls or pixel-level tracking tailored to your needs. Scalable Solutions: From startups to enterprises, Fraudlogix adapts to any business size. Fraudlogix ensures secure, efficient fraud prevention with induStarting Price: $0/month -
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Prebid
Prebid
Prebid is an open-source platform offering a suite of products designed to help publishers implement header bidding on their websites and apps. The platform includes Prebid.js, Prebid Server, and Prebid Mobile, allowing publishers to move beyond traditional waterfall setups and optimize programmatic ad revenue. Prebid's flexible and scalable solutions help increase competition for ad inventory, enhancing monetization. It also emphasizes user privacy with features like Shared ID, and its robust community provides continuous development and support through a global network of ad-tech professionals.Starting Price: Free -
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BrandMaster
BrandMaster
BrandMasters Media Bank – DAM (digital asset management software) collects, organizes and enables sharing of brand and marketing assets in one place. Control access and validate assets to avoid publishing assets without authorization. Feature rich with drag and drop, asset analysis, lightbox options, assisted search, image recognition, text filters, version control, asset status, meta data, filters and categorizations. Integrate your DAM with other BrandMaster applications or use as stand alone or integrate with third party vendors. You may even let extenal stakeholders publish directly to your DAM to avoid intermediaries. With our Media Bank, you can share your brand assets and marketing material with ease. Create proper media archives and ensure consistency from a-z. -
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GaleForceMedia
GaleForce Digital Technologies
Marketing software for agencies and businesses. Comprehensive Software To Help You Plan and Buy Media More Effectively. GaleForceMedia media buying and planning software is a web-based software platform designed to streamline media processes. GaleForceMedia helps media buyers eliminate redundancies like duplicate field requirements, flexibly manage buys of different media types, accurately measure ad performance and effortlessly reconcile invoices. Within a sleek and intuitive interface, GaleForceMedia gives media planners and buyers a direct workflow, allowing them to execute buys without having to switch modules or interfaces. Since GaleForceMedia is a web-based platform, media buyers and planners can work and execute orders from virtually anywhere. GaleForceMedia was designed by media buyers, for media buyers. We understand the frustrations that are inherent in the industry and have built a software support system to address them.Starting Price: $449 per month
