Compare the Top Content Marketing Software in Australia as of June 2025

What is Content Marketing Software in Australia?

Content marketing software helps businesses plan, execute, and analyze content strategies to attract, engage, and retain their target audience. These tools offer features like content creation, editorial calendars, SEO optimization, performance analytics, and social media integration. They streamline the process of content distribution across various channels, ensuring consistency and relevance. Additionally, content marketing software helps with audience segmentation, personalized content delivery, and tracking of KPIs like traffic, conversions, and engagement. Overall, it aims to improve ROI by optimizing content efforts and fostering stronger connections with customers. Compare and read user reviews of the best Content Marketing software in Australia currently available using the table below. This list is updated regularly.

  • 1
    AmpiFire

    AmpiFire

    AmpiFire

    We focus on creating and distributing content at scale, making it easier for companies to reach a broader audience without needing extensive internal resources or expertise in content creation and repurposing. This helps small to medium-sized businesses compete and scale without the over reliance on acquisition via paid channels. Get more targeted buyer traffic from the biggest and best traffic source in the world. Improves brand presence online and increases conversions across all traffic sources.
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    Starting Price: $995/mo
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  • 2
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
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  • 3
    Riddle Quiz Maker

    Riddle Quiz Maker

    Riddle Technologies AG

    Riddle empowers brands with interactive content marketing tools that drive engagement, capture leads, and collect zero-party data, all while remaining fully GDPR-compliant. From quizzes and surveys to polls and contests, Riddle offers endless ways to connect with audiences, increasing time on site and promoting valuable user interactions. Each interactive piece can be easily embedded on websites, enabling content monetization through branded and sponsored formats. With no limits on views, starts, or leads, Riddle’s content marketing tools help you create meaningful, engaging experiences. Our content marketing features include: • unlimited interactive content and unlimited responses • send out the first question via email to maximize engagement • add your own trackers (Google Tag Manager, Google Analytics, Matomo, Meta Pixel, or a custom tracker) Also included in every plan: • Create Polls, Surveys, Quizzes, Personality Tests, and more • Connect your CRM or GSheets
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    Starting Price: $59.00/month
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  • 4
    Semrush

    Semrush

    Semrush

    Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.
  • 5
    iPaper

    iPaper

    iPaper

    iPaper is a digital catalog platform that lets you convert your printed leaflets and catalogs into fully interactive digital shopping experiences. Capture shoppers' attention with product images and videos. Drive traffic and sales with in-catalog shopping over email, WhatsApp or directly integrated with your ecommerce webshop. The iPaper platform is built to fit your business and we offer advanced features to fully automate your setup. Getting started with iPaper is much more than just creating a catalog that looks good. It is built to help retailers create an automated interactive marketing channel that will drive traffic and inspire shoppers to buy.
    Starting Price: €295/month
  • 6
    MarketStudio

    MarketStudio

    QUESTUDIO

    The MarketStudio Suite is a web-based software offering for small, medium and large enterprises, which customers can use to browse, manage, and publish rich product content to Print, Web and Dealer Portals from anywhere/anytime. MarketStudio Suite includes several versatile products and modules that include - Product Information Management (PIM), Online Catalog Portal, Visual Catalog Portal, eCommerce Website, Catalog Automation, PDFxPress Portal and InStudio Plugin Print Publishing using Adobe InDesign. MarketStudio is available both on-premise and on the cloud (subscription) for product manufacturers, distributors and organizations worldwide.
    Starting Price: $190.00/month
  • 7
    RelayThat

    RelayThat

    RelayThat

    Turn any team into a marketing army and instantly convert brand guidelines into consistent, high-performing images. Small efforts = BIG presence! Manage and switch between multiple workspaces and campaigns in a single click. Karate chop writer's block in no time with wildcard keywords that automatically generate the perfect copy! Access curated libraries of the top-performing color and font combinations that professional marketers use. Resize and remix layouts to perfectly fit any advertising or social media channel with no additional tweaking needed. Automatically create a consistent look for your brand without even trying. The more you use it the better it gets. Enjoy access to 3 million royalty-free images with no usage fees or additional costs. Access curated libraries of the top-performing color and font combinations that professional marketers use.
  • 8
    Brandwatch

    Brandwatch

    Brandwatch

    Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.
  • 9
    hyper Digital Asset Management Server

    hyper Digital Asset Management Server

    hyperCMS Content Management Solutions

    The hyper Content & Digital Asset Management Server helps organizations to have full control over all their digital assets, to automate processes and cut costs. Access all your rich rich content directly by conveniently integrating it into the creative workflow of internal/external teams and programs like Adobe CS, MS Office, and OpenOffice. Ensure process control with collaborative approval. Share the content directly on Social Media Networks. Create customized Brand Portals to promote and meassure the success of various rich content.
    Starting Price: $21.00/mo (SaaS) $0 On-Premise
  • 10
    Post'n

    Post'n

    Post'n

    Post'n is a collaboration platform that makes it easy for you, your team, and outside organizations to easily manage content publishing without the distractions of multiple collaboration apps. We make it simple for everyone inside and outside of your organization to display, locate, download, communicate, and post pre-packaged content. No more worrying about sifting through endless Google Drive or Dropbox folders worrying about grabbing the correct content and posting the wrong thing. We make Post'n easy. Features: -Customizable landing pages - One page for all social, email, and additional assets - Multiple tabs - Calendar integration - Mark when posted
    Starting Price: $30/month
  • 11
    SeoSamba Marketing Operating System (MOS)
    SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses and multi-locations enterprises alike. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google and Facebook review management tools, email marketing tools, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM product SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS can be private-labeled by solution providers.
    Starting Price: $99.00/month
  • 12
    Marq

    Marq

    Marq

    Marq (formerly Lucidpress) is a design & brand templating platform that empowers non-designers in your company to create and distribute marketing collateral all on their own (without going off brand). Lockable templates protect your brand while allowing colleagues to make small design tweaks and customizations, easing the workload off your creative team. Say goodbye to rogue branding forever with Marq -- the brand templating platform trusted by over 7 million users worldwide. Get high-quality printed materials shipped straight to your location with our web-to-print features. Or, reach your audience even quicker with Marq's direct mail delivery. Whether its social media posts or printed brochures, our cloud-based platform helps your business manage the brand experience from start to finish.
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    Starting Price: $10 per user per month
  • 13
    Outgrow

    Outgrow

    Outgrow

    Outgrow allows you to better acquire, qualify and engage leads by making it easy to build personalized quizzes, calculators, assessments, recommendations, polls & chatbots. No developers or designers required! Outgrow has a host of design templates which are fully optimized for mobile, desktop, and tablet, and are easily embeddable into your advertising, websites, mobile apps, social media, SMS and email communication. In addition, there are over a 300 pre-made content pieces and funnels that are optimized to improve conversion so you can change the questions, make a few tweaks so its consistent with your brand and have your own interactive content ready in minutes.
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    Starting Price: $14/month
  • 14
    Issuu

    Issuu

    Issuu

    Convert your static PDFs into embeddable flipbooks. Your all-in-one content system with every tool you need. When you need to make an impression. A digital publishing innovator, Issuu is the only platform loved by marketers and creatives, educators and editors around the world since 2008. Create it once, distribute it everywhere. How does Issuu work? We take your PDF, images and text and transform them using your design and Issuu's templates to give you a native experience on desktop, mobile web, app, Facebook, Instagram, Twitter, Pinterest and all other social media. Create high-quality content. Get high-quality assets in a few clicks — including Facebook Stories, Instagram Stories and Twitter- and Pinterest-ready videos. Stories across every channel, every format, and every spec. Distribute everywhere. Easily share pixel-perfect, platform-optimized content to Instagram, Facebook, Apple News, and more.
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    Starting Price: $19 per user, per month
  • 15
    Flipsnack

    Flipsnack

    Flipsnack

    Flipsnack is the fastest PDF-to-flipbook converter on the market. This online publishing solution allows you to bring your PDFs to life, transforming them into life-like publications with a 3D flip-page effect. Alternatively, you can use our Design Studio to easily create engaging flipbooks from scratch. Bring your printed catalogs to digital customers while embracing a more sustainable and cost-effective path for your business. Powerful features like shopping buttons, videos, GIFs, enticing photo slideshows, customizable lead forms, embeds, and many more, will help you stand out amongst competitors. Advanced statistics and branding options are also available to help you offer your readers a memorable experience.
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    Starting Price: $32/month
  • 16
    Airtable

    Airtable

    Airtable

    Organize your work your way with Airtable. An all-in-one collaboration software, Airtable combines the power of a relational database with the flexibility and ease of use of a spreadsheet. It works across platforms and devices, and syncs data in real-time. Users can choose from different formats to view the tasks at hand, including grid, calendar, Kanban, gallery, and forms.
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    Starting Price: $12.00/month/user
  • 17
    Acquia DAM (Widen)
    Flexible and easy to use, Acquia DAM (Widen) helps brands manage and distribute assets across teams, tools, and channels. A highly configurable metadata schema provides powerful, business-specific search and workflow capabilities. Plus, AI-powered auto tagging makes assets instantly findable. Sync content across systems using the API or pre-built integrations with over 50 tools, from creative suites to project management. Product-based companies use Acquia DAM to build a unique 360º view of their product content. It displays product associations and cascades parent level values to variants. Quick start implementation gets you up and running in two weeks. Acquia DAM is available standalone or as part of Acquia Digital Experience Platform (DXP).
  • 18
    HubSpot Marketing Hub
    Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.
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    Starting Price: $50 per month
  • 19
    Contently

    Contently

    Contently

    Our content marketing platform gives brands the tech, talent, and strategic insights they need to create content that delights their audience and drives results. Don’t be left behind. The secret weapon of the world's most valuable enterprise brands. Track how much your organic traffic is worth to your brand with the newest addition to our Analytics Suite. The next time your boss asks for the ROI of your content marketing program, you’ll have an answer she loves. Contently’s content marketing platform makes it easy to create high-performing content and measure its impact, down to the dollar. Our enterprise content marketing platform turns modern marketers into content superstars. Save time, reduce waste, and create smarter content every step of the way. It’ll even help you prove content ROI—down to the dollar.
  • 20
    SocialPilot

    SocialPilot

    SocialPilot

    An easy to use Social Media Scheduling and Analytics Tool helping small businesses, social media professionals & digital agencies in automating their social media marketing efforts. SocialPilot has an extended list of features curated in each plans keeping - "how this would make your social media marketing efforts easier" in mind. SocialPilot Reviews is a robust tool designed to help businesses manage and enhance their online reputation. By centralizing review management, it enables users to generate and respond to customer feedback across multiple platforms. The tool offers bulk email and SMS features, simplifying the review request process for businesses with multiple brands or locations. It streamlines interactions, allowing teams to track, analyze, and respond to reviews in real-time. With seamless integration options, including CRM systems, SocialPilot Reviews makes it easier to engage with customer sentiment, improve brand perception, and drive growth.
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    Starting Price: $30/month
  • 21
    ContentKing

    ContentKing

    ContentKing

    ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a liability. Thanks to 24/7 Monitoring and Alerting, you can improve and maintain your search visibility with full situational awareness at all times. As a world's first, ContentKing gives you the opportunity to fix problems _before_ your rankings are impacted. Because search engines never sleep.
    Starting Price: $99/month
  • 22
    RELAYTO

    RELAYTO

    RELAYTO

    How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choose their own path and self-educate. With RELAYTO, you can create an unlimited number of public and private interactive experiences equipped with security, permissions and user management to control who has access to your content. Metrics deliver insights on 360 digital body language, activity and intent, summarizing when & where viewers spent their time, so you can prioritize your outreach efforts... and keep improving your content. From e-books and white papers to pitches and proposals RELAYTO is the simplest way to make your existing content captivating and insightful.
    Starting Price: $100/user/month
  • 23
    Powtoon

    Powtoon

    Powtoon

    PowToon is Web-based animation software that allows you to quickly and easily create animated presentations with your students by manipulating pre-created objects, imported images, provided music and user-created voice-overs. Engage, explain and sell with impact using just a short, simple Powtoon. They’re proven to be more effective than any other form of video or text communication to grab attention in the workplace. When you can’t afford to be ignored, use a Powtoon to grab the attention of your bosses and colleagues, in any business situation. Fight distractions in class and grab your student's attention by making your education materials come to life with a Powtoon! It’s great for school projects too! Interact, teach and engage friends and loved ones using a Powtoon for special events and occasions and for when you can’t afford to be ignored!
    Starting Price: $19.00/month/user
  • 24
    ContentStudio

    ContentStudio

    ContentStudio

    Streamline your social media and content marketing. Powerful content marketing and social media management platform for publishers, brands, agencies and, startups who want to share the best content consistently and increase their reach. All the tools you need to centralize your content marketing operations for all the channels including blogs, social networks and, newsletters. No more lack of data, email threads, spreadsheets, approval delays and, disconnected workflows. Find, analyze and share top performing content for any topic or industry. Plan and collaborate with your teams on an intuitive editorial calendar. Schedule content to all of your channels and networks from a single place. Track KPIs and measure performance across all the channels.
    Starting Price: $25 per month
  • 25
    Metigy

    Metigy

    Metigy

    The Future is AI-powered marketing. The Metigy marketing platform is not just another tool, it delivers AI recommendations to help you create high-quality content, deliver a personalized ad strategy, and improve results for your business. Metigy users have seen an improvement in conversions by 2-3x quarter on quarter. Metigy was built by people just like you and we believe Marketing doesn't have to be a drag. We help you save time by automating repetitive tasks, allowing you to focus on actions that make a real difference to your business. We look beyond the obvious and gather in-depth data to power our insights engine. Forget traditional vanity metrics and understand the true value of conversion and performance. Move beyond dashboards and embrace the power of dynamic, AI-driven insights. See results with a feed of strategic ideas and opportunities, customized just for your business.
    Starting Price: $0.00
  • 26
    BuzzSumo

    BuzzSumo

    BuzzSumo

    Use our content insights to generate ideas, create high-performing content, monitor your performance and identify influencers. Millions of marketers rely on BuzzSumo to reveal the truth about what content works and what sinks without a trace. Hundreds of teams use BuzzSumo every day as part of their workflow. Find out how they increase productivity and content success. Discover the words and phrases your audience are searching for. Understand the popularity of keywords to identify topics with high demand. Inform your PPC strategy with cost-based data. See search volume over time to discover if your keywords are affected by seasonality or trends. Combine keywords with BuzzSumo’s content, questions and influencer data to create comprehensive content. BuzzSumo is a factory of ideas – so you’ll never struggle for content topics again. Related topics alongside real content examples kickstart your research.
    Starting Price: $79 per month
  • 27
    Digitile

    Digitile

    Digitile

    Digitile simplifies employee workflows to improve productivity by auto-tagging information to help users find the right version of a document in seconds, no matter where it's stored. Create and organize a unified file taxonomy for digital assets stored in Google Drive, Dropbox, and other cloud apps to simplify document management
    Starting Price: $29.00/month/user
  • 28
    GuinRank

    GuinRank

    GuinRank

    Google uses machine learning to analyze the context of the content. Now you can Create Content That Google Wants to Rank! We offer you the most powerful content editing tool for AI, supporting 60 languages. We are the best among all our competitors, We can analyze the content of your site and compare the top results in Google. Allows you to see the power and weakness of the keyword content of your articles and competitors. The tool saves you a lot of time and helps you write.
    Starting Price: Free
  • 29
    Writecream

    Writecream

    Writecream

    Writecream is an AI-powered app for generating blog articles, YouTube videos & podcasts in seconds—using just a product name and description; in addition, you can also use Writecream to generate personalized compliments for cold emails and LinkedIn sales. With Writecream ART, you can quickly transform your inventive concepts into remarkable artwork and entrance new images. Command the AI to compose what you desire. Instruct the AI precisely what you desire to be composed… then witness the magic occur. Instantly generate a headline, title, articles, bullet points, product descriptions, meta descriptions, and much more with a single command. Generate long-form content like blog articles and video scripts in minutes. Writing a 1,000+ word article takes less than 30 seconds. Generate ad copies for Facebook and Google at the click of a button by just entering your company name and what it does.
    Starting Price: $49 per month
  • 30
    Blogely

    Blogely

    Blogely

    A full suite of content development tools that optimize every step of your content creation workflow – like never before. Craft quality original content faster and easier using systematized research and well-organized content assets’ management in one central location. Strengthen your writing with Blogely’s AI driven Paraphrasing Tool and easily perform on-page technical SEO optimization without any prior knowledge. Simplify your content marketing workflow with a tool that lets you handle it without the hassle from start to finish. Generate more leads and sales. Simple interface that is extremely well-thought to make it easy for you to build exceptional content. Organize all your assets – images, files, notes, multimedia, links, and more in one central location linked to the article. Create a full research document in a matter of minutes. Collect aggregated SERP results with questions, statistics, and keywords.
    Starting Price: $0 - $99
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